PLANNING: Siemens’ timetabling and journey planning software business HaCon is developing a module for its travel planning software suite which uses artificial intelligence to learn about a user’s preferences.
This could learn a passenger’s preferred transport modes and how far they are willing to walk, and then suggest personalised journey options. This could include or exclude cycle hire options depending on the weather forecast. The app could also learn what type of ticket someone usually buys and then offer that as the first choice when a particular journey is planned.
Data can be processed on the user’s phone rather than in the back office system, addressing growing public concern about the information that technology companies might be collecting and what they are doing with it.