Oooh! Aaah! Eurostar?
READERS of our regular Passenger Portfolio feature will no doubt be familiar with the continuing efforts of train operators worldwide to keep their business clintele supplied with the creature comforts that they have come to expect. Eurostar (UK) appears to have gone one better than at-seat video or power points for laptops by offering first class passengers a massage during a two-week trial period from June 18.
With a ’special massage chair’ located in a dedicated area of one first class coach on the weekday 09.53 London and 17.10 Paris departures, a 15min hand and arm or neck and shoulder treatment was available from British cosmetics company Molton Brown for £15. ’This is yet another way for customers to relax and enjoy some of the three hour journey time from London to Paris in a useful and beneficial way’, said Mark Furlong, Marketing Director at Eurostar (UK). ’Reaction to the service will be carefully monitored’, he added, suggesting that a pre-booking service for Premium First customers might be implemented if massages were to be offered on a regular basis. o
